the 1980s
Neo-Pop Art
description
Neo-pop art was an art movement that emerged in the 1980s through a synthesis of pop art, minimalism and conceptualism. Neo-pop is constantly influenced by new cultural and consumer trends, media, music and cinema. Music and film stars fill the works of neo-pop with especially significant symbolic content.
Artistic form: painting, photo, sculpture, installation. Artists often use readymade. Kitsch sculptures and ultra-catchy designs of this trend can be seen all over the world. If we are talking about painting, then these are graphic images, divided into segments, sectors and fields, which are filled with one color, without the slightest hint of academicism. The difference from pop art is cosmopolitanism, more relevant semantic content and the use of modern media, the same applies to sculpture.
Key ideas:
The main artistic components of neo-pop are a synthesis of art movements and mechanical eclecticism.
Using innovative materials and objects, the author introduces all areas of the modern world to us. Sometimes the cost price of neo-pop art sculptures is incredible, barely allowing to sell a product, for example, the work of Jeff Koons.
Works of neo-pop art tell about the socio-political and moral-moral aspects of human life, some vehemently “shout” about the painful, others are made “for the sake of aesthetics.” In many works, the influence of the artist’s exceptional psychoemotional state is traced: childhood grievances, various types of discrimination, the lack of “beautiful” things in the past, dissatisfaction with the current political regime, etc.
description
An American artist and sculptor, one of the most popular and expensive masters of our time. Jeff Koons is a representative of Neo-pop art, which is a continuation of Pop art and focuses on the interests and needs of modern society.The artist’s works are mainly installations and sculptures. The subjects of art for Koons are everyday things, which in the author’s interpretation become symbols of a certain phenomenon that occupies the minds of ordinary people. The most famous works of the artist are brilliant metal sculptures made in the form of balloons. The most well-known one is the “Balloon Dog” figure, which attracts with its simplicity and festive mood.Jeff Koons treats his work as a commercial project, distributing and advertising his art as a special type of product. According to the author himself, his work does not express any deep ideas and subtext. They are a beautiful but meaningless thing, for which the artist is often called the "master of kitsch". Many art lovers openly hate Jeff Koons for selling tasteless sculptures for a great deal of money and often using works by other authors to create his statues. However, despite all this, the works of the American sculptor are in high demand from the public, which forces art critics to change their ideas about what contemporary fine art looks like.
1955